• June 20 – 22, 2023

The Saudi Food Show

HealthyPath’s Managing Director, Mira El Ghaziri, sat down with RedSea Chief Agricultural & Business Development Officer Bruno De Oliveira, for a fireside chat, at the Saudi Food Show to discuss the journey to food security and the importance of localizing food production in hot climates by increasing yields and extending growing season, without compromising on sustainability.

Mira El Ghaziri also took center stage as the moderator for a dynamic panel discussion featuring prominent regional experts. To discuss wellness and the business of healthy, sustainable eating in the GCC. The panel comprised distinguished individuals, including Chef Joanne Limoanco-Gendrano from Unilever Food Solutions, Laurent Stevenart, the Director of Plant-Based at Americana, Mohammed Al Assaf, Country Manager at Majid Al Futtaim Carrefour, and Ahmad Arrabi, the General Manager at Careem.

The session shed light on the surging trend of health consciousness in the region. Noteworthy insights were shared regarding the rising consumer demand for plant-based food, the evolving landscape of online food delivery, and the pivotal role of the food service industry in promoting healthier choices. The experts delved into the impact of these trends on the F&B industry in the GCC, unraveling the numerous opportunities. The intriguing facet of the conversation was the importance of marrying culture and tradition with emerging health and wellness trends in the kitchen. The session concluded with a call to action, highlighting the transformative power of informed choices and collaborative efforts in shaping the future of the region's food landscape.